Alexander Hackinger - Director of Photography
Alexander is driven by the maxim to find the perfect emotion for every shot he makes: he feels every frame, every composition and camera move, every color and contrast. He loves to shoot in a way one can describe as “young emotional documentary style”. In that way he gives his projects a highly naturalistic quality and capture strong atmospheric and even playful pictures. After finishing university, Alexander shot several music-videos and worked for different production companies. He shot his first TVC in 2008 and until now worked as a DoP for clients like MAN, Rational, Kentucky Fried Chicken, Universal Music and ZF. A mix of perfectionism and the longing for the best composition and lighting are always pushing him. He is always looking for new ways to tell a story, because for him cinematography is the way to connect and touch people. Alexander is based in Munich but his work as a DoP has led him all around the world, working in Europe, USA, Brazil, China and even Vanuatu.